Healthy eating on the go
Nutrifix, a unique nutrition app designed to enable people to eat healthy on the go by locating healthy meals nearby, soft launched in January 2017. After an initial surge of interest from members and food outlets, the app needed investment to drive a further marketing campaign so launched a fundraising scheme on Crowdcube.
Funding London’s feeding
With a target of raising £150,000, Nutrifix asked Brazil for help in drumming up funds. Through interview and specific outreach activity, we secured the brand coverage in a selection of key business-focused publications, including Elite Business, Bdaily, The Investment Observer and Crowdfund Insider.
As a result, within two weeks of launching, Nutrifix had exceeded its target and went on to raise over £200,000 by the end of the campaign.